9 min listen
GE Ep 160 [2016]: How Drip Club Used Influencer Marketing to Get 250,000 Instagram Followers and Grow the Business 1,000% in One Year
GE Ep 160 [2016]: How Drip Club Used Influencer Marketing to Get 250,000 Instagram Followers and Grow the Business 1,000% in One Year
ratings:
Length:
30 minutes
Released:
Aug 18, 2019
Format:
Podcast episode
Description
Hey everyone, today we have a very special show featuring three of my friends from high school: Andrew Tsai, Jonathan Hong, and Mike Zhang, co-founders of The Drip Club, a trusted online e-liquid and vape shop. Andrew is the VP of Sales, Mike is the CEO and Jonathan is the VP of Products.
On today's show we'll be talking about how The Drip Club began as an online subscription service, similar to BirchBox, and evolved into a consumer products company, what they did to get to a quarter million Instagram followers without paid advertising (which they can't do), and how they scaled the effectiveness of working as a team with a divide-and-conquer strategy.
Click here for show notes and transcript.
Leave some feedback:
What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
Did you enjoy this episode? If so, leave a short review here.
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Connect with Eric Siu:
Growth Everywhere
Single Grain
Twitter @ericosiu
Learn more about your ad choices. Visit megaphone.fm/adchoices
On today's show we'll be talking about how The Drip Club began as an online subscription service, similar to BirchBox, and evolved into a consumer products company, what they did to get to a quarter million Instagram followers without paid advertising (which they can't do), and how they scaled the effectiveness of working as a team with a divide-and-conquer strategy.
Click here for show notes and transcript.
Leave some feedback:
What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
Did you enjoy this episode? If so, leave a short review here.
Subscribe to Growth Everywhere on iTunes.
Get the non-iTunes RSS feed
Connect with Eric Siu:
Growth Everywhere
Single Grain
Twitter @ericosiu
Learn more about your ad choices. Visit megaphone.fm/adchoices
Released:
Aug 18, 2019
Format:
Podcast episode
Titles in the series (100)
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