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Many regard Jay Sarno as the father of the themed casino as well as the mind behind family friendly Las Vegas.  His contributions to the strip, Caesars Palace and Circus Circus, are complete opposites on the theme and customer base scale.  While he was many things, a womanizer and a gambling addict, no one can dispute that he was also a visionary.  Jay Sarno was exactly what Vegas wanted during a time when all its current owners were being scrutinized by attorney general Bobby Kennedy; a legit guy with no previous connection to organized crime.


 
If you're interested in learning more about Jay Sarno, check out


Grandissimo 


The Players: The Men Who Made Las Vegas 


Sharks in the Desert 


lvstriphistory.com 


Pinterest 


Battle Born Pins 


Vintage Vegas Shirts