There may be no date set for the general election, but campaigning has already begun on our social media feeds. Matt hears what kind of adverts the parties are buying, what it says about their election strategies, and how digital campaigning has changed since 2019.Plus: Columnists Alice Thomson and Robert Crampton discuss whether any of the parties can afford to promise tax cuts, whether Reform UK's threat to the Tories is being overhyped, and whether King Charles should take up smoking. Hosted on Acast. See acast.com/privacy for more information.