This series, I'm sharing insights from my book Work/Life Flywheel.In this episode, I discuss why it pays to treat creativity as a value.Chapter Summary:Creativity has always been an important skill at work, but it's about to become the most significant of all.As technology and automation change jobs, human characteristics like creativity, critical thinking and context will be vital.Creativity is a state of mind and a willingness to think differently about problems and solutions.A creative lifestyle isn't just about what you do but also about immersing yourself in the creativity of others, which inspires action.An ability to keep an open mind improves your decision-making.Optimising for creative inputs and outputs increases your empathy, decision-making, and ability to persuade others.Forget about personal branding and focus on the problem you're looking to solve or the opportunity you're creating for others.LINKS:Book Ollie to speak with your teamOllie's LinkedInFuture Work/Life NewsletterWork/Life Flywheel: Harness the work revolution and reimagine your career without fear, is out now. You can order your copy HERE (UK) or HERE (US).Here’s what Annie Auerbach, author of FLEX, Reinventing Work for a Smarter and Happier Life, has said about it:“Ollie is an important and empathetic voice in the conversation around the future of work. His book will help us all navigate a better way to work and live." Hosted on Acast. See acast.com/privacy for more information.