12 min listen
196. The Importance of a Marketing Strategy and How Starbucks Crafted Theirs
FromKindly Gifted: The Business Of Influence and Personal Branding with Kate Terentieva
196. The Importance of a Marketing Strategy and How Starbucks Crafted Theirs
FromKindly Gifted: The Business Of Influence and Personal Branding with Kate Terentieva
ratings:
Length:
23 minutes
Released:
Jul 26, 2023
Format:
Podcast episode
Description
What do people overlook the most in their marketing? Strategy. Hands down. Tune in to hear why "a pop up" or "a TikTok trend" isn't a marketing strategy and how Starbucks used strategy to build a $3.59B brand!
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Starbucks' Campaign I mentioned:
Meet Me At Starbucks (2014)
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EVERYTHING YOU NEED:
1:1 Consults & Other Resources: https://stan.store/katarinaterentieva
Catch up on TikTok + Instagram @katarinaterentieva
Got a question for me? Send me a voice memo OR type it anonymously here! ?
---
Send in a voice message: https://podcasters.spotify.com/pod/show/kindlygifted/message
Support this podcast: https://podcasters.spotify.com/pod/show/kindlygifted/support
--------
Starbucks' Campaign I mentioned:
Meet Me At Starbucks (2014)
--------
EVERYTHING YOU NEED:
1:1 Consults & Other Resources: https://stan.store/katarinaterentieva
Catch up on TikTok + Instagram @katarinaterentieva
Got a question for me? Send me a voice memo OR type it anonymously here! ?
---
Send in a voice message: https://podcasters.spotify.com/pod/show/kindlygifted/message
Support this podcast: https://podcasters.spotify.com/pod/show/kindlygifted/support
Released:
Jul 26, 2023
Format:
Podcast episode
Titles in the series (100)
6. BONUS: MEET YOUR HOST (and the ultimate tea spill) by Kindly Gifted: The Business Of Influence and Personal Branding with Kate Terentieva