On today's episode, we're thrilled to dive deep with a visionary in the dental financial realm, Wesley Read. From his early days at Ernst and Young LLP to managing a staggering billion dollars of client assets, Wes has consistently showcased an acute financial acumen. Now, as the mastermind behind PracticeCFO and Practice Orbit, he has channeled his expertise to serve dental practice owners in ways that profoundly reshape their financial trajectories. Wes Read stands as the creative force behind PracticeCFO, an avant-garde financial planning and CPA firm that caters exclusively to dental practice owners. With a storied history that dates back to 2007, Wes has endeavored to empower dental professionals, offering them a toolkit to deftly navigate the intricate landscapes of taxes, 401(k), debt management, business budgets, personal financial planning, investments, and retirement planning. Not stopping there, he has expanded his vision with Practice Orbit—a groundbreaking technology platform designed to bring dental practice buyers and sellers into a digital nexus, armed with an array of tools for seamless transitions. Before founding these ventures, Wes honed his skills at Ernst and Young LLP, auditing Fortune 500 behemoths. His journey then led him to Moss Adams Wealth Advisors LLC, where he played a pivotal role in managing a colossal one billion dollars of client assets. Wes's educational roots trace back to Brigham Young University, where he secured both bachelor's and master's degrees in accounting, from programs renowned as the nation's finest. In today's discussion, we delve into the inception of Wes's entrepreneurial journey, which paved the way for the creation of PracticeCFO and Practice Orbit. We then explore a detailed depiction of PracticeCFO's typical client, offering insights into their stage in the dental career. Additionally, we uncover the fascinating origin story of Practice Orbit, revealing the powerful motivations that spurred its establishment. For a comprehensive insight into optimizing your dental practice's financial potential, don't miss out on visiting Wesley Read at www.practicecfo.com. EPISODE RESOURCES www.practicecfo.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast