YouTube creator, English teacher, and CEO Lucy Bella Simkins joins Dan on the pod to share some of the behind-the-scenes challenges, strategies, and reflections on turning a passion project into one of the world’s largest language learning YouTube channels and a thriving 7-figure+ business. She also shares the challenges and pitfalls of building an operation of 15 team members capable of turning viewers into customers.
Dan & Ian’s Stuff:
The Newsletter (https://tropicalmba.com/subscribe)
“The DC” (https://dynamitecircle.com/join-dc/)
DC Black (https://dynamitecircle.com/dc-black)
Global events (https://dynamitecircle.com/events)
Hire remote talent (https://remotefirstrecruiting.com/)
Find a remote job (https://dynamitejobs.com/)
Listen on YouTube (https://www.youtube.com/@OfficialTropicalMBA)
Follow on Instagram (https://www.instagram.com/tropicalmba/)
@TropicalMBA (https://twitter.com/TropicalMBA)
@AnythingIan (https://twitter.com/AnythingIan)
Show Notes:
0:00:00 Intro
0:06:32 Nurturing your audience
0:08:02 Growing a course business
0:16:06 The turning point
0:22:44 Maker vs manager
0:43:07 The spreadsheet experiment
Links:
DC Events (https://dynamitecircle.com/events)
English with Lucy (https://www.youtube.com/@EnglishwithLucy)
Data Driven Marketing (https://datadrivenmarketing.co/blog/how-to-increase-your-revenue-by-being-data-driven/)
Past guests on TMBA include Cal Newport, David Heinemeier Hannson, Seth Godin, Ricardo Semler, Noah Kagan, Rob Walling, Jay Clouse, Einar Vollset, Sam Dogan, Gino Wickam, James Clear, Jodie Cook, Mark Webster, Steph Smith, Taylor Pearson, Tommy Griffith, Justin Tan, Matt Gartland, Travis Jamison, Ayman Al-Abdullah, Tynan, Lucy Bella Simkins
Additional episodes you might enjoy:
What Got You Here Won't Get You There (https://tropicalmba.com/episodes/what-got-you-here)
Millions for Podcasts and Jay Clouse on Memberships (https://tropicalmba.com/episodes/jay-clouse-on-memberships)
3 Simple Ways to Improve Your Business (https://tropicalmba.com/episodes/3-ways-improve-business)