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Bootstrapping to IPO, product-led growth, & scaling SaaS with Atlassian's Scott Farquhar | E1800

Bootstrapping to IPO, product-led growth, & scaling SaaS with Atlassian's Scott Farquhar | E1800

FromThis Week in Startups


Bootstrapping to IPO, product-led growth, & scaling SaaS with Atlassian's Scott Farquhar | E1800

FromThis Week in Startups

ratings:
Length:
67 minutes
Released:
Sep 1, 2023
Format:
Podcast episode

Description

This Week in Startups is brought to you by…
Squarespace. Turn your idea into a new website! Go to Squarespace.com/TWIST for a free trial. When you’re ready to launch, use offer code TWIST to save 10% off your first purchase of a website or domain.
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Miro. Working remotely doesn’t mean you need to feel disconnected from your team. Miro is an online whiteboard that brings teams together - anytime, anywhere. Go to https://miro.com/startups to sign up for a FREE account with unlimited team members.
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Today’s show:
Atlassian Co-CEO Scott Farquhar joins Jason to break down how he and his Co-Founder bootstrapped Atlassian to an IPO (1:34), his lessons from acquiring, growing and eventually selling HipChat (13:43), thoughts on product-led growth (29:27), generative AI tools for the enterprise (39:43), and more!
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Time stamps:
(0:00) Atlassian Co-CEO Scott Farquhar joins Jason!
(1:34) Atlassian origins, bootstrapping to IPO
(12:22) Squarespace - Use offer code TWIST to save 10% off your first purchase of a website or domain at https://Squarespace.com/TWIST
(13:43) Lessons from HipChat: Acquiring and growing the service, selling to Slack, what Scott would do differently
(19:39) Atlassian's two playbooks: bootstrapping and aggressive growth
(27:57) Supergut - Get 25% off with code TWIST at https://supergut.com
(29:27) How product-led growth leads to a sharper product team, how Atlassian is thinking about LLMs and generative AI
(38:20) Miro - Sign up for a free account at https://miro.com/startups
(39:43) Remaining flexible re: AI tools, utilizing customer data, when to expect major knowledge work breakthroughs in AI
(47:27) How Scott thinks about AI, remote work, and efficiency
(1:01:39) Staying motivated in Atlassian's third decade
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Check out Atlassian: https://www.atlassian.com
FOLLOW Scott: https://twitter.com/scottfarkas
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Read LAUNCH Fund 4 Deal Memo: https://www.launch.co/four
Apply for Funding: https://www.launch.co/apply
Buy ANGEL: https://www.angelthebook.com
Great recent interviews: Steve Huffman, Brian Chesky, Aaron Levie, Sophia Amoruso, Reid Hoffman, Frank Slootman, Billy McFarland, PrayingForExits, Jenny Lefcourt
Check out Jason’s suite of newsletters: https://substack.com/@calacanis
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Follow Jason:
Twitter: https://twitter.com/jason
Instagram: https://www.instagram.com/jason
LinkedIn: https://www.linkedin.com/in/jasoncalacanis
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Follow TWiST:
Substack: https://twistartups.substack.com
Twitter: https://twitter.com/TWiStartups
YouTube: https://www.youtube.com/thisweekin
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Subscribe to the Founder University Podcast: https://www.founder.university/podcast
Released:
Sep 1, 2023
Format:
Podcast episode

Titles in the series (100)

Supporting entrepreneurs & inspiring innovation.