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Content Carnival: Crafting Captivating Content Across the Buyer's Journey

Content Carnival: Crafting Captivating Content Across the Buyer's Journey

FromThe Social Takeoff Podcast with Kelli Hayes Smith


Content Carnival: Crafting Captivating Content Across the Buyer's Journey

FromThe Social Takeoff Podcast with Kelli Hayes Smith

ratings:
Length:
27 minutes
Released:
Aug 29, 2023
Format:
Podcast episode

Description



Hey there, travel pros and content creators, get ready to put on your party hats because we're about to throw a Content Carnival like no other on this episode of The Social Takeoff Podcast! ??

I'm your host Kelli Hayes Smith, the ultimate travel geek and marketing whiz, and I'm here to spill the beans on how you can whip up content that takes your followers on a wild ride through every step of their buying adventure.
Picture this: You're strolling through the vibrant Awareness Phase, where imagination runs wild and passports practically jump out of pockets. We'll spill the secrets on crafting eye-popping visuals and stories that'll have your audience feeling like they're already sipping coconut water on a tropical beach.
But wait, there's more! As we roll into the Consideration Carousel, we're breaking down the art of keeping those potential travelers on the edge of their seats. We're talking blog posts that read like page-turners, videos that have them reaching for the popcorn, and social media magic that keeps 'em hitting that heart button.
Hold onto your sunhats, because the Decision Drama (conversion phase) is where things get seriously thrilling! Learn how to sprinkle in urgency, throw in a dash of FOMO, and serve up offers so irresistible, your followers will be booking before they even realize it. ?
And guess what? The party doesn't stop once the tickets are booked. In the Booking Bonanza (Loyalty Phase), we're spilling the beans on how to keep that pre-trip excitement alive and kickin'! From countdown posts that'll have them feeling like kids waiting for Christmas, to personalized surprises that show them you're just as excited for their trip as they are.
So grab your favorite fruity drink, pop in those earbuds, and get ready to turn your content into the ultimate Content Carnival! This episode is your all-access pass to creating content that's so captivating, your followers will be lining up for tickets to your next adventure. Let's get this fun-filled fiesta started! ???


LINKS

Careers on Vacation : Use code khscov
Instagram
Reels Crash Course
Released:
Aug 29, 2023
Format:
Podcast episode

Titles in the series (54)

Welcome to the Social Takeoff podcast, a podcast for travel professionals to learn how to use their social platforms to help their business take off! Kelli is a travel agent turned social media marketer who now works as an Instagram Expert for travel professionals in the award winning Careers on Vacation mastermind, and also works with multiple 7 figure travel agencies to help them bring goals & strategy into their social media presence. On this podcast Kelli will take you, the travel professional on a deep dive of content creation, social media strategy, and tips + tricks of the trade.