Alli Webb is the Co-Founder of Drybar, a New York Times Bestselling Author, Canopy President, and the Co-Founder of Squeeze and Becket + Quill. Alli is the kind of person who skips the small talk and dives right into the deep end. There is nothing off limits for her. In this episode, recorded live at the 2022 Renegade Summit, Alli discusses how she turned her simple business idea into a brick and mortar reality, then a national sensation, during a recession and in a location where all previous businesses had failed. Her journey hasn’t been without struggle, and Alli shares the pain points of scalability, the entrepreneurial hustle, communicating the end of her marriage to her team and learning that it’s ok to ask for help. For more info and to join Renegade, head to https://www.renegade.global   Follow Renegade Global on Instagram: https://www.instagram.com/renegade_global/   Get Amy Jo’s newsletter: https://www.renegade.global/newsletter   Follow Amy Jo:  Instagram: https://www.instagram.com/amyjomartin/   Twitter: https://www.twitter.com/amyjomartin/   Facebook: https://www.facebook.com/AmyJoMartin/   Why Not Now? Instagram: https://www.instagram.com/whynotnow/   Buy Amy Jo’s Book: https://amyjomartin.com/book