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    Sponsorship - The deal, the work, the ROI - Anneliese Mesilati, UBS

    Sponsorship - The deal, the work, the ROI - Anneliese Mesilati, UBS

    FromSports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing

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    Sponsorship - The deal, the work, the ROI - Anneliese Mesilati, UBS

    FromSports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing

    ratings:
    Length:
    47 minutes
    Released:
    Aug 8, 2023
    Format:
    Podcast episode

    Description

    Anneliese Mesilati from UBS discusses the success of UBS Arena, its long partnership in F1 with Mercedes and compares sponsoring the arts with sports in this Sports Geek interview. A great listen for anyone interested in sports marketing and sponsorships. Show notes - https://sportsgeekhq.com/podcast/anneliese-mesilati-ubs/
    Released:
    Aug 8, 2023
    Format:
    Podcast episode

    Titles in the series (100)

    Sean Callanan (@seancallanan) from @SportsGeek brings you the best practices from the sports business and sports digital marketing world each week. Interviews with people behind the scenes with teams and leagues in the USA, Australia and Europe. Technology and digital take a strong focus as Sean looks how sports teams can better connect with fans and deliver results for sponsors. If you work in sports or would like to or are simply a marketing professional who loves sports then this podcast is for you.