37 min listen
When to Generalize vs. When to Niche Down w/ The Kooler, The Squirrel Boss, Hampton Adams
When to Generalize vs. When to Niche Down w/ The Kooler, The Squirrel Boss, Hampton Adams
ratings:
Length:
38 minutes
Released:
Jul 4, 2023
Format:
Podcast episode
Description
Products that protect in all shapes and sizes: squirrels-be-gone, cooler in a cooler, and butter-like tape for athletes.
Hosts Jorie Munroe, Ariel Boswell, and Jon Dick jump into the tank with their business insights on Shark Tank products. Listen for:
The Kooler’s target persona advantage, vague packaging, and how to market the product
Squirrel Boss’ vague pitch, traditional marketing woes, and tapping into the emotional aspect of the product
Hampton Adams’ lack of profitability, not aligning with consumers’ goals, and high customer acquisition costs
Know a segment or company we should feature from Shark Tank? Let us know at podcasts@hubspot.com
Another Bite is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Matthew Brown.
Hosts Jorie Munroe, Ariel Boswell, and Jon Dick jump into the tank with their business insights on Shark Tank products. Listen for:
The Kooler’s target persona advantage, vague packaging, and how to market the product
Squirrel Boss’ vague pitch, traditional marketing woes, and tapping into the emotional aspect of the product
Hampton Adams’ lack of profitability, not aligning with consumers’ goals, and high customer acquisition costs
Know a segment or company we should feature from Shark Tank? Let us know at podcasts@hubspot.com
Another Bite is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Matthew Brown.
Released:
Jul 4, 2023
Format:
Podcast episode
Titles in the series (100)
To Flush, Sip, or Stitch? Squatty Potty, Woobles, ZIPZ Wine by Another Bite - A Shark Tank Rewatch Podcast