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How commercial and digital are evolving in sports with Zarah Al-Kudcy

How commercial and digital are evolving in sports with Zarah Al-Kudcy

FromSports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing


How commercial and digital are evolving in sports with Zarah Al-Kudcy

FromSports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing

ratings:
Length:
48 minutes
Released:
Apr 25, 2018
Format:
Podcast episode

Description

On this week's episode, Sean chats with Zarah Al-Kudcy, Commercial Partnerships at Formula 1. Sean and Zarah chat about her career in sports working in Athletics, Rugby, Cricket and how the F1 sponsors are integrating digital and continue to push the envelope with event activations. Full show notes
Released:
Apr 25, 2018
Format:
Podcast episode

Titles in the series (100)

Sean Callanan (@seancallanan) from @SportsGeek brings you the best practices from the sports business and sports digital marketing world each week. Interviews with people behind the scenes with teams and leagues in the USA, Australia and Europe. Technology and digital take a strong focus as Sean looks how sports teams can better connect with fans and deliver results for sponsors. If you work in sports or would like to or are simply a marketing professional who loves sports then this podcast is for you.