Our intention is not to to alarm you, but instead to help you understand what is on the horizon with AI (aka, Artificial Intelligence) when it comes to dealing with your travel to bel'Italia. It's all happening quite fast in every realm of life, but large travel conglomerates like Expedia Group and Booking Holdings are incorporating AI to make your travel planning that much more difficult, frustrating, and most importantly, more expensive. These two behemoth corporations, basically own almost every single online travel company, thereby eliminating competition. Do not believe their hype that AI will make their services more “personalized”.... and to you our friends, that is the sole purpose for this episode...