One summer evening in 1907, two men came together to discuss an idea that they hoped would change the world — or at least the world of maritime travel. Bruce Ismay, the managing director of the White Star Line, and Lord William Pirrie, chairman of the shipyard Harland and Wolff, hatched a plan to build several gargantuan ships unlike anything the world had ever seen before.
https://allthatsinteresting.com/rms-titanic

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