Welcome to the coaching knife when we cut to the root of the matter. In this episode, we speak to JP Nerburn, author, coach for coaches, podcaster and culture coach.Focusing on intentionality in coaching, we are going to cut to the root on why it is important to have a clear idea or direction in coaching.JP coaches primarily high school and collegiate coaches, rugby, basketball, track and field and ice hockey.His philosophy is: The world doesn't need more coaches, they need more mentors. People willing to lead, develop, and empower their athletes. You can find out more by reading The Culture System on Audible and Amazon, or go to TOCCULTURE.COM for the newsletter and listen to more on The Coaching Culture Podcast