As the Apollo 11 astronauts hurtled towards the moon on July 18th, 1969, members of the Nixon administration realized they should probably make a contingency plan. If the astronauts didn’t make it – or, even more horrible, if they made it to the moon and crashed and had no way to get back to earth – Richard Nixon would have to address the nation. That haunting speech was written but fortunately was never delivered.
But you can go to the Museum of the Moving Image in New York City and watch Nixon somberly reciting those words. It looks like real historic footage, but it’s fake. Artists Francesca Panetta and Halsey Burgund used the text of the original address and media manipulation techniques like machine learning to create the synthetic Nixon for a film called In Event of Moon Disaster. It anchors an exhibit called Deepfake: Unstable Evidence on Screen.
In this episode, Panetta and Burgund discuss how they created In Event of Moon Disaster as a way to highlight various misinformation techniques, the changing literacy of the general public towards media manipulation, and the effectiveness of misinformation in the museum medium.
Topics and Notes
00:00 Intro
00:15 July 18th, 1969
00:40 The Safire Memo (https://www.archives.gov/files/presidential-libraries/events/centennials/nixon/images/exhibit/rn100-6-1-2.pdf)
01:38 Clip From In Event of Moon Disaster (https://moondisaster.org)
02:30 Nixon’s Telephone Call (https://www.youtube.com/watch?v=U_8tawnlwr8)
03:00 What is Deepfake?
03:30 Halsey Burgund (https://halseyburgund.com)
04:06 Francesca Panetta (https://www.francescapanetta.com/about/)
04:30 How They Did It
04:50 Why This Speech?
06:02 Deepfake: Unstable Evidence on Screen at the Museum of the Moving Image in New York City (https://movingimage.us/event/deepfake-unstable-evidence-on-screen/)
07:05 Misinformation By Editing
09:53 Misinformation and Medium
10:23 Museums as Trustworthy Institutions (https://www.museumarchipelago.com/71)
11:27 What Would a “Deepfake Museum Gallery” Look Like?
13:43 In Event of Moon Disaster (https://moondisaster.org)
14:00 Outro | Join Club Archipelago ? (http://jointhemuseum.club)
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Transcript
Below is a transcript of Museum Archipelago episode 97. For more information on the people and ideas in the episode, refer to the links above.


View Transcript




Welcome to Museum Archipelago. I'm Ian Elsner. Museum Archipelago guides you through the rocky landscape of museums. Each episode is never longer than 15 minutes, so let's get started.

On July 18th, 1969, members of the Nixon administration realized they should probably make a contingency plan. If the Apollo 11 astronauts who were hurtling towards the moon, on their way to be the first humans to land on its surface, didn’t make it to the moon – or, even more horrible, if they made it to the moon and crashed and had no way