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Episode 91: Selling the Show: Broadway Marketing, from Triton Gallery to SpotCo

Episode 91: Selling the Show: Broadway Marketing, from Triton Gallery to SpotCo

FromThe Fabulous Invalid


Episode 91: Selling the Show: Broadway Marketing, from Triton Gallery to SpotCo

FromThe Fabulous Invalid

ratings:
Length:
87 minutes
Released:
Mar 3, 2021
Format:
Podcast episode

Description

On this week’s show, Jamie and Rob decide to examine their shared love for Broadway posters by taking a closer look at the world of Broadway marketing. First up, they chat with Drew Hodges, founder of SpotCo (a marquee Broadway marketing, advertising, and branding firm) about his iconic ad campaigns for shows like “Rent” and “Chicago”. Then, they chat with Roger Puckett, founder of Triton Gallery, the world’s only art gallery devoted exclusively to preserving and promoting the Broadway show poster as an art form. Tune in to discover the secret of what makes a good show poster, and to learn more about the fascinating history behind these beloved pieces of memorabilia.
This week’s music: “Razzle Dazzle” from “Chicago: The Musical, New Broadway Cast Recording, 1997”, “Rent” from “Rent”, “Entr’acte” from “Chicago: The Musical, New Broadway Cast Recording, 1997”, “Prologue” from “Follies, Original Broadway Cast”, “Anyone Can Whistle”, from “Anyone Can Whistle”, “Beautiful Girls” from “Follies, Original Broadway Cast”, “ Overture” from “ Cats, Broadway Cast Recording”, “Finale” from “Chicago: The Musical, New Broadway Cast Recording, 1997”.

Find us on Twitter & Instagram: @fabulousinvalid
Facebook: www.facebook.com/fabulousinvalid
Rob’s reviews: www.stageleft.nyc
Email us: office@fabulousinvalid.com 
Jamie DuMont
Twitter: @jamiedumont 
Instagram: @troutinnyc
Rob Russo
Twitter/Instagram: @StageLeft_NYC
Learn more about your ad choices. Visit megaphone.fm/adchoices
Released:
Mar 3, 2021
Format:
Podcast episode

Titles in the series (100)

The Fabulous Invalid is a theatrical production company founded in 2018 by Jamie DuMont and Rob Russo with the mission to illuminate untold stories and fascinating personalities on air and on stage with a reverence for the past, a bold outlook for the future, and a dash of panache.  The company takes its name from the title of a 1938 backstage play by George S. Kaufman and Moss Hart that has since become a loving nickname for Broadway itself—always deemed on the verge of decline, yet always bouncing back: the fabulous invalid! “The Fabulous Invalid Podcast” presents essential conversations with a curated roster of the best, most important, and innovative theatre-makers working today.  Hosts Jamie DuMont and Rob Russo released 100 episodes from 2018 to 2021, and continue to release bonus episodes. As co-producers of Bob Fosse’s DANCIN’ on Broadway, Jamie and Rob are now hosting “DANCIN’ Man: A Fabulous Invalid Podcast” —a limited podcast series featuring exclusive, behind-the-scenes interviews with members of the cast and creative team of this much-anticipated Broadway revival.