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Going to Market in Healthcare: B2C2B

Going to Market in Healthcare: B2C2B

FromRaising Health


Going to Market in Healthcare: B2C2B

FromRaising Health

ratings:
Length:
35 minutes
Released:
Feb 16, 2023
Format:
Podcast episode

Description

In this episode, Julie Yoo, general partner, and Jay Rughani, investment partner at a16z Bio + Health, talk to Kate Ryder, founder and CEO of Maven; Amanda Rees, cofounder and CEO of Bold Health; and Bill Porter, VP and GM, International, of Butterfly Network, about their B2C2B go-to-market motion.This episode was originally recorded in late 2021, but it's still really relevant to builders, especially those exploring the B2C2B go-to-market motion. We talked about B2C2B in-depth in the second chapter of our Digital Health Builders Founder's Playbooks, also available at: https://a16z.com/digital-health-builders/And finally, our last chapter of the Founder's Playbooks is coming soon, so hit subscribe and stay tuned!
Released:
Feb 16, 2023
Format:
Podcast episode

Titles in the series (100)

Biology is breaking out of the lab and clinic—and into our daily lives. Our new ability to engineer biology is transforming not just science, research, and healthcare, but how we produce our food, the materials we use, how we manufacture, and much, much more. From the latest scientific advances to the biggest trends, this show explores all the ways biology is today where the computing revolution was 50 years ago: on the precipice of revolutionizing our world in ways we are only just beginning to appreciate. Through conversations with scientists, builders, entrepreneurs, and leaders, host Olivia Webb (along with the team at Andreessen Horowitz), examines how bio is going to fundamentally transform our future. In short, bio is eating the world.