31 min listen
The 40/40/20 Rule: A Direct Marketer’s Secret Weapon
The 40/40/20 Rule: A Direct Marketer’s Secret Weapon
ratings:
Length:
17 minutes
Released:
Jan 7, 2020
Format:
Podcast episode
Description
In this episode I share an important mental model I learned from Brian Kurtz, from his book Overdeliver, about his career in direct marketing, and his advice for anyone doing marketing of any kind.
Released:
Jan 7, 2020
Format:
Podcast episode
Titles in the series (100)
How Much Is That Feature In The Window? Podcast Episode 6: It's a question we all get a lot from our executives - “How much money will we make from this feature?” In this episode we explore a few techniques for answering the question. by The Secrets of Product Management Podcast by Nils Davis: tips for product managers, covering storytelling, go to market,innovation, resumes, job interviews, PRDs, working with developers, persuasion and influence