Join us for a fun episode featuring one of the only liquid supplement lines that has been proven to help with glowing skin from the inside out! Bassima Mroue is the CEO and co-founder of SkinTē, the first-ever collagen sparkling tea positioned at the intersection of beauty, food and wellness. The brand is experiencing rapid growth, was Finalist for Best Ingestible 2 years in a row by IBE, and has been recognized by media including the New York Times, Wall Street Journal, Inc, Allure, Goop, US Weekly, Entrepreneur, PopSugar and WWD.
Prior to SkinTē, Bassima helped drive Ecosystem strategy for Spanx, the beloved brand that revolutionized shapewear. She also served as President of the Sara Blakely Foundation and currently sits on the Board. In 2014, she founded BHM Consulting to partner with organizations poised on the edge of business and social transformation. Bassima also spent a decade at Nike Inc., working in various roles such as IT, Supply Chain and Strategy which gave her broad experience and ignited her passion for building purpose-driven brands.
Bassima is Lebanese-American and grew up in West Africa and Canada. She considers herself a global citizen and is a big believer in the empowerment of women as embodied by her TEDx Portland talk in 2012 about the power of the Girl Effect. Bassima is often invited to speak about female empowerment, the entrepreneurial journey, beauty and leading with purpose.

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