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Bombs, beans and coffee branding with military logistics

Bombs, beans and coffee branding with military logistics

FromWHAT THE TRUCK?!?


Bombs, beans and coffee branding with military logistics

FromWHAT THE TRUCK?!?

ratings:
Length:
56 minutes
Released:
Jan 30, 2023
Format:
Podcast episode

Description

On today’s episode of WHAT THE TRUCK?!? Dooner is catching up with Black Rifle Coffee Co.’s Ben Richey to talk about bombs, coffee beans and building a brand with military logistics. Richey has brought his Special Forces training to the logistics operations at Amazon, Pepsi, Frito-Lay and now Black Rifle Coffee Co. Did you know that there is only one parking spot for every 11 drivers in the USA? Truck Parking Club co-founder Evan Shelley is looking to provide short-term parking for truckers by monetizing vacant properties for landowners through his app. We’ll dive deep on the issue and learn if tech can help.Plus, the Empire State Building trolls New York City; a boy playing hide-and-seek is trapped in a shipping container; Doomsday Clocks; how Costco milk bottles work; taking a big rig to the wedding reception; and more.Visit our sponsorWatch on YouTubeSubscribe to the WTT newsletterApple PodcastsSpotifyMore FreightWaves Podcasts
Released:
Jan 30, 2023
Format:
Podcast episode

Titles in the series (100)

WHAT THE TRUCK?!? is FreightWaves' irreverent award-winning podcast breaking down the biggest stories in transportation and logistics. WTT?!? is all about the people that make freight move. On the show you'll hear from founders, CEOs, VCs, truckers, brokers, and influencers. Join FreightWaves' hosts Dooner and The Dude three times a week on FreightWavesTV and podcast players everywhere.