Today's show is all about reality TV and the role that being vulnerable and authentic plays in building a personal brand, and who better to talk to about this than Mike Johnson? If you haven’t heard of Mike yet, he is the man all of America has fallen in love with since his appearance on The Bachelorette and Bachelor in Paradise! What many people don't know about Mike is that he is actually an Air Force vet, but after he auditioned for The Bachelorette on a whim, he has since fallen into the personal brand-building game and is crushing it! We chat to Mike about the surprising pivot he made from the military into being a financial advisor, and what then gave him the idea to try out reality TV before becoming a celebrity and total heartthrob.