Clay and Rachelle have a long and colorful history of building their brand at the SEMA Auto Show in Las Vegas. Listen to the many stories of their 12 years spent attending SEMA and how they went from wondering how to get inside the event to sharing the stage with Toyota at this year’s show. Then join in on the conversation with Clay, Rachelle, and Jimmy as Clay and Rachelle explain Toyota’s new Trailhunter grade of vehicles and the difference between Toyota’s popular TRD grade and Trailhunter. Finally, get Clay and Rachelle’s thoughts on the 2022 Toyota Sequoia Hybrid and the details of our newest XO vehicle build, the 2022 Toyota Sequoia Hybrid, “Simba.” This is a content-packed episode you don’t want to miss that dives into the history of XO, the current role of O.E.M.s (Original Equipment Manufacturers) in the overlanding industry, and even Rachelle and Clay’s business philosophy that has led to their success. Read the full show notes here!Watch this podcast here!