Can wearing a mask yourself make it harder to recognize the faces of people, even when they’re not wearing a mask? Plus, why Kraft Heinz has upped the goof factor with so many off-the-wall stunts in recent years. And is fruitcake the new go-to holiday season flavor?Sponsors:Rocket Money, Cancel your unnecessary subscriptions at RocketMoney.com/COOLShopify, Sign up for a free trial at shopify.com/coolLinks:Mask-wearing can make it more difficult to recognize masked and unmasked faces of others (York University)Kraft Heinz turns to gimmicks and nostalgia to revive its 'dusty' brands (CNN Business)Brands Are Bringing Fruitcake Back, in Flavor Form (Eater) Figgy Pudding Spam Puts a Seasonal Spin on the Classic Canned Meat (Food & Wine)Figgy pudding Spam tastes like a hot dog fruitcake. Run away. (Washington Post)​​Artemis I Launch to the Moon (Official NASA Broadcast) (NASA, YouTube)Artemis Blog (NASA) Jackson Bird on TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.