I never know what to write in these podcast descriptions. So, I give the task to my co-host, Tom, because he's a better writer than me. He's got good words. Do you know who has better words? This episode's guest - Neville Medhora. He's a professional copywriter that helps businesses write engaging and persuasive e-mails, blog posts, landing pages, etc. In this interview, we learn how one improves writing for today's attention-deficient audience. Make sure to listen to the end to hear Neville rip apart one of Tom's pen newsletter e-mails.
 
If you'd like to shop for a new pen or try to get Tom fired, head over to our retail sponsor, Goldspot Pens at:
https://goldspot.com/?aff=3

Use promo code ROY to get an additional 10% off throughout the Goldspot Pens store. *Excludes Sailor, Retro 51, Montblanc, Visconti, Esterbrook, Edison Pen Co., Narwhal, and TWSBI products.* Also, be sure to put #firetom in the order comments and you might get a special Pentertainment Podcast sticker with your order.

Rumor has it, that if you order one of the new Explorer notebooks from Endless, my buddy Bryce from Luxury Brands of America (our sponsor), will volunteer to be your travel companion. Joking! (Unless he wants to go) Protect your notebook from every element mother nature can throw at you. Cover it with the Explorer's full grain leather or cactus leather (yes, made of real cactus without the prickles) in three fun colors.
 
Don't forget to check out brlcoffeeco.com for the latest and greatest in coffee from my good friend Neil. Also, be sure to use coupon code "roy" at check out to score extra savings on all products on the brlcoffeeco.com website!

Forget going back to school, it's time to get back to COOL with the officially-licensed PenBoyRoy Pen Review Channel t-shirt. You'll be the coolest kid, even if you're old and no longer go to school. Find these amazing shirts at the InkJournal website below.
 
https://www.inkjournal.com/collections/stickers/products/penboyroy-official-t-shirt-black