9 min listen
The Complete History of Branding
FromUX Design Huddle
ratings:
Length:
24 minutes
Released:
Apr 26, 2021
Format:
Podcast episode
Description
In this episode Mustafa takes us through the history of branding, which he has written about on his blog.
The term branding comes from the Old Norse “Brandr” which means to burn. Cattle, slaves, timber and crockery were burnt or branded with the markings or symbols of the owner using a hot iron rod. The concept of branding was essentially to depict ownership, in particular things which had value, this practice dating back to 2000BC. The transition from “This belongs to me, so leave it…” to “This was made by me, so buy it” started to evolve in the 1800’s.
Article
https://www.designtoday.info/brand-new-the-history-of-branding/
The term branding comes from the Old Norse “Brandr” which means to burn. Cattle, slaves, timber and crockery were burnt or branded with the markings or symbols of the owner using a hot iron rod. The concept of branding was essentially to depict ownership, in particular things which had value, this practice dating back to 2000BC. The transition from “This belongs to me, so leave it…” to “This was made by me, so buy it” started to evolve in the 1800’s.
Article
https://www.designtoday.info/brand-new-the-history-of-branding/
Released:
Apr 26, 2021
Format:
Podcast episode
Titles in the series (97)
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