On this edition of the Bulls Talk podcast, Laurence Holmes, Jason Goff, Chris Tannehill, and Jay ILLa discuss the influence of music on the NBA culture. 0:45      Why we are doing this podcast 2:00       Surprised Jordan wasn’t a huge hip-hop fan? 6:00      Why Jordan is still the most referenced basketball player in rap 10:50    How the Jordan brand is much more than a basketball shoe 14:10    The influence of Nike and Jordan brand on hip-hop culture 19:40    The Last Dance and use of music within the documentary 31:00    On Jordan using Kenny Lattimore to get hyped up 35:30    Jay ILLa on what the Bears like to listen to 42:10    On Chicago being ‘cool’ because of Jordan and what it’s like now 47:15    On Jordan being so important to hip-hop culture but not being a fan of it 54:15    On pushback to The Last DanceSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.