The story of Vokey wedges begins with its namesake, Bob Vokey, a now 78-year-old man who isn't even close to retirement.

Vokey's name or initials have been stamped on the back of every Titleist wedge of the past 15 years. His name competes against industry behemoths like Callaway and TaylorMade, which is ironic because Vokey could have easily — impossibly easily — become a TaylorMade brand. Tune in for details on that, and how a Montreal kid with no college degree slowly made his way up the golf equipment ladder.