The church has the privilege of proclaiming the greatest news in all of history—that God sent his Son to be the Savior of the world! However, the fact that this gospel message is good news doesn’t mean it will be popular. In fact, those who proclaim Jesus should expect opposition and persecution. In this message from Mark 6:14–29, David Platt points to the example of John the Baptist’s death as a reminder that following Jesus is costly. But, as Scripture also makes clear, the reward of following Jesus is greater than the cost—both for us and for those with whom we have the privilege of sharing the gospel.