A perennial question is: Should Detroit City FC get more coverage on mainstream sports media? Does it even matter in this fractured media environment? After all, do we really need a 5000th Matt Stafford hot take? There’s plenty of people who do it well. But is there a place for soccer next to that? Media and public relations expert Matt Friedman of Tanner Friedman joins us to talk about sports radio and media in general, the dominance of American Football, and where soccer has opportunities. Beyond his business credentials, Matt has led strategic communications projects for multiple Division I college athletic departments and a “Power Five” athletic conference. More on Matt: https://tannerfriedman.com/blog/strategists/matt-friedman/ Plus Fletcher chimes in on the latest Detroit City FC signing, and an quick update on the USL Women’s League. If this is your first time meeting the show, don’t forget to follow us on Apple Podcasts, Spotify, Overcast, or wherever you download podcasts. If you’d like to support the show: