29 min listen
Ben M. Bensaou, "Built to Innovate: Essential Practices to Wire Innovation into Your Company’s DNA" (McGraw Hill, 2021)
Ben M. Bensaou, "Built to Innovate: Essential Practices to Wire Innovation into Your Company’s DNA" (McGraw Hill, 2021)
ratings:
Length:
37 minutes
Released:
Jan 27, 2022
Format:
Podcast episode
Description
Today I talked to Ben M. Bensaou about his new Built to Innovate: Essential Practices to Wire Innovation into Your Company’s DNA (McGraw Hill, 2021).
This episode could have just as easily been called “The Democratization of innovation.” After all, the fundamental thrust of this book and our conversation was about moving innovation beyond the “usual suspects,” i.e., executives and the R & D Department, and spreading innovation opportunities throughout companies and organizations. Most promising of all for soliciting input is actually likely to be front-line employees, for instance, who know best the frustrations and disappointments of customers. In truth, every employee and every department should be given a chance to innovate, with current and potential customers, distributors, and other business allies invited into the mix as well. Where might resistance emerge to such an expansive view of the innovation process? The answer would be middle managers, who are focused on executing the current business model. To win them over, it may be necessary to combine coaching about the importance and means of innovating with incentives. Why? Because as the saying goes, “It’s not that people see the light so much as they feel the heat.”
Ben Bensaou is a professor and former Dean of Executive Education at INSEA. He’s also been a visiting professor at the Harvard Business School, a research fellow at the Wharton School of Management, and a visiting scholar at the Haas School of Business at UC Berkeley.
Dan Hill, PhD, is the author of nine books and leads Sensory Logic, Inc. (https://www.sensorylogic.com). His new book is Blah, Blah, Blah: A Snarky Guide to Office Lingo. To check out his related “Dan Hill’s EQ Spotlight” blog, visit https://emotionswizard.com.
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Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/economics
This episode could have just as easily been called “The Democratization of innovation.” After all, the fundamental thrust of this book and our conversation was about moving innovation beyond the “usual suspects,” i.e., executives and the R & D Department, and spreading innovation opportunities throughout companies and organizations. Most promising of all for soliciting input is actually likely to be front-line employees, for instance, who know best the frustrations and disappointments of customers. In truth, every employee and every department should be given a chance to innovate, with current and potential customers, distributors, and other business allies invited into the mix as well. Where might resistance emerge to such an expansive view of the innovation process? The answer would be middle managers, who are focused on executing the current business model. To win them over, it may be necessary to combine coaching about the importance and means of innovating with incentives. Why? Because as the saying goes, “It’s not that people see the light so much as they feel the heat.”
Ben Bensaou is a professor and former Dean of Executive Education at INSEA. He’s also been a visiting professor at the Harvard Business School, a research fellow at the Wharton School of Management, and a visiting scholar at the Haas School of Business at UC Berkeley.
Dan Hill, PhD, is the author of nine books and leads Sensory Logic, Inc. (https://www.sensorylogic.com). His new book is Blah, Blah, Blah: A Snarky Guide to Office Lingo. To check out his related “Dan Hill’s EQ Spotlight” blog, visit https://emotionswizard.com.
Learn more about your ad choices. Visit megaphone.fm/adchoices
Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/economics
Released:
Jan 27, 2022
Format:
Podcast episode
Titles in the series (100)
Philip Mirowski, “Never Let A Serious Crisis Go To Waste: How Neoliberalism Survived the Financial Meltdown” (Verso, 2013): Philip Mirowski is author of Never Let A Serious Crisis Go To Waste: How Neoliberalism Survived the Financial Meltdown (Verso Books 2013). Mirowski is the Carl Koch Chair of Economics and the History of Philosophy at the University of Notre Dame. by New Books in Economics