What’s the most valuable asset to your organization? It’s the people, hands down. People are the driving force behind your organization’s success, which is why it’s so important to have a healthy culture. Culture is all about the people. In this lesson, John teaches that the culture is made up of the people and of the messages they receive from their leader. Today, John is going to talk about the three ways that those messages are received from the leader to the employee so that you can better understand, as a leader, how to cultivate a culture that will make both the business and the people thrive.   During the application portion of the episode, Mark Cole and Traci Morrow join forces to dive into John’s lesson and discuss the cultures they are building within their own families and within the John Maxwell Enterprise. If you want to cultivate a healthy, thriving culture within your business, you definitely don’t want to miss this episode.  Our BONUS resource for this episode is the “Three Components of Cultivating Culture Worksheet,” which includes fill-in-the-blank notes from John’s teaching. You can download the worksheet by visiting MaxwellPodcast.com/Culture and clicking “Download the Bonus Resource.”   References:  Watch this episode on YouTube!  How I Learned to Connect with People  People Do What People See  The Leader’s Greatest Return by John C. Maxwell  Share how the podcast has impacted you!  Change Your World  The John Maxwell Online Store