Recently Evan and his company were profiled in a New York Times article, which was penned to show Evan in a light that was counter to what he actually supports. Because of the dishonest way Evan was portrayed in the article a huge amount of blacklash was thrown his way. Aron, Frank, and Evan dispel all the rumors and hearsay in this episode.

Evan Hafer is the founder and CEO of Black Rifle Coffee Company. America's leading Veteran-owned and operated premium, small-batch coffee roastery.

Evan started Black Rifle Coffee Company to provide a high-quality coffee to the pro-American and Veteran communities.

Between deployments to Iraq and Afghanistan, Evan was working to refine both his coffee roasting and his firearms skills. He has spent over a decade researching coffee, refining his roast profiles, and (of course) drinking what he roasts. Black Rifle Coffee Company is quite literally the combination of his two favorite passions. Evan takes pride in the coffee he roasts, the veterans he employs, and the causes he supports.

 

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