46 min listen
663: Andrea Hysmith: Structure and Flexibility, Keys to Reaching Goals in Your Interior Design Business
FromA Well-Designed Business® | Interior Design Business Podcast
663: Andrea Hysmith: Structure and Flexibility, Keys to Reaching Goals in Your Interior Design Business
FromA Well-Designed Business® | Interior Design Business Podcast
ratings:
Length:
66 minutes
Released:
Apr 27, 2021
Format:
Podcast episode
Description
Today with Andrea Hysmith: Welcome to A Well-Designed Business®. Goal-setting isn’t always easy. Sometimes, we write a list of goals and never take any steps to get there. Other times, we become so obsessed with the goals that we develop tunnel vision and fail to see when we need to adapt. All too often, unexpected situations derail our goals entirely. My guest today, Andrea Hysmith, has found the balance between flexibility and structure that allows her to pivot when the unexpected happens, maintaining a commitment to strong client experiences and to her business values. Today, she’s sharing her insights on how to do that, no matter what comes your way. Pick it apart: [5:50] Andrea shares her part-organic, part-structured process to goal-setting. [11:10] Andrea breaks down the steps she takes to bring in a steady stream of referrals and network-based clients. [16:12] Andrea discusses her unique process to building relationships with her clients. [36:25] Andrea shares the journey she took to open her brick-and-mortar studio, the first black-owned business in her neighborhood. [45:00] LuAnn and Andrea dive into the experience and challenges of being a Black business owner. LuAnn and Andrea Hysmith’s Ah-Ha moments: “For me, at least, when I have this structure in place, even if I have to adjust it, it gives me a guide.” -Andrea Hysmith “Always tell people what you do and ask for what you want.” -Andrea Hysmith “It’s walking that line and really figuring out the people whose values align with yours and making sure that they’re a culture fit from one human to another.” -LuAnn Nigara “We keep the goal, but we throw away some of the things we thought were attached to the goal and open our mind to what other way we can get to the goal.” -LuAnn Nigara More About Andrea Hysmith: Andrea Hysmith, CAPS; Associate ASID Andrea Harvey; Founder of ASH Interiors and Design is an Interiors Specialist, Kitchen and Bath Designer, Manufacturer Representative, Speaker and Presenter that has been sharing her knowledge of luxury design and products in the design industry for over twenty years. Her industry experience includes kitchen, bath, and interior design…focusing on residential and light commercial spaces. Her background as a manufacturer’s representative of luxury kitchen and bath products has increased her knowledge of products, skills in training and business development. Her relationships with the A&D Community have made her a well-recognized resource in the Washington Metro Market. Andrea recently opened her design studio and office space in Historic Ellicott City becoming the first woman of color to open a brick-and-mortar design space in this area. In this studio space, she works with design clients as well as B2B partners educating them on the luxury products the firm represents. Andrea is a member of the American Society of Interior Designers (ASID), The Hospitality Industry Network (NEWH) & Black Interior Design Network (BID). As well as an advisory board member of the Historic Ellicott City Board. Andrea loves connecting to her clients and peers…she is said to be relatable, knowledgeable, informative, and always fun. She believes that design is truly a lifestyle! Connect with Andrea Hysmith: Website Instagram What’s new with LuAnn Nigara luannuniversity.com http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast A Big THANK YOU to Today’s Podcast Sponsor: Kravet:
Released:
Apr 27, 2021
Format:
Podcast episode
Titles in the series (100)
13: Jeffrey Brooks - 30+ Successful Years in Interior Design: Jeff Brooks has been a designer in business for 30 years! When he was starting out in the design world he did a lot of kitchen design until he decided to open his own design firm in 1986. He does a lot of residential work and has been interested in... by A Well-Designed Business® | Interior Design Business Podcast