Ariel Cohen is the Founder & CEO @ TripActions, the company trusted by more than 4,000 companies to manage their business travel and expenses. To date, Ariel has raised more than $980M with TripActions from the likes of Lightspeed, Oren Zeev and a16z to name a few. Prior to TripActions, Ariel co-founded StreamOnce, a business multimedia integration platform which was acquired by Jive Software. Prior to StreamOnce, Ariel led Product Management in a senior leadership role at Hewlett-Packard. In Today’s Episode You Will Learn: 1.) How Ariel made his way into the world of tech and came to change the way we think about business travel today with TripActions? 2.) What are TripActions doing in their business to be there for their partners, customers and suppliers in the long term? TripActions engaged in layoffs, how did Ariel approach the size of layoff required? What is the right way to do layoffs? How does this change in a remote world? 3.) Given the uncertainty, how does Ariel advise founders to assess and correct their burn and spending? What is a reasonable amount of runway to reserve for? For those hit hard on the demand side, what can they do to build durable defensibility when they can't scale demand? 4.) How does Ariel view the future of business travel? Does Zoom replace much of the business trips? What will the landscape look like in 3 years? What players will survive? Who will thrive? 5.) From a founder psychology perspective, what has Avi done to cope in these very challenging times? What has worked? What has not worked? What does Ariel advise founders struggling to cope psychologically? What can investors do to be there for their founders? Items Mentioned In Today’s Show: Ariel’s Fave Book: Mr Vertigo As always you can follow Harry and The Twenty Minute VC on Twitter here! Likewise, you can follow Harry on Instagram here for mojito madness and all things 20VC.