Today’s episode is part one of a three-part summer camp series. In this section, Jay explains the damaging effects that a herd mentality has on industries all around the world. Thankfully, he discovered over 30 categories that contribute to geometric growth so listeners and clients can break away from the herd. You CAN go beyond exponential. You don’t have to experience the incremental like everyone else. But, if you choose the exponential route, know that it applies to everything you do - and hold yourself accountable to that.In this talk, Mr. Abraham explains why it’s actually easier to go exponential, not incremental. He’ll share the best way to get your business working harder with minimal time, effort, risk, and investment – and explain what you must have in place before reaching your maximum result. So, get settled, tune in, and remember to check back next week for part two of this series.01:00 – 07:00 - The herd mentality and why it contributes to incremental improvement07:00 – 13:00 - The exponential effect and why it applies to everything you do13:00 – 18:30 - The best way to get your business working harder with the same effort18:30 – 24:00 - The different ways to denominate and how to test your marketing 24:00 – 30:30 - The Force Multiplier Effect and how to use it in business 30:30 - 37:00 - Referrals and how they’ll boost your business 37:00 - 41:00 - Optimization and the power of geometry