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Product Journeys: Apple's iPhone (The Purple Project)

Product Journeys: Apple's iPhone (The Purple Project)

FromRocketship.fm


Product Journeys: Apple's iPhone (The Purple Project)

FromRocketship.fm

ratings:
Length:
30 minutes
Released:
Jul 30, 2020
Format:
Podcast episode

Description

In 2003, Apple was working on new types of inputs for the Mac. The plan was to get rid of the mouse and keyboard, and the team began to experiment with multitouch — rotating and zooming on-screen with a few careful flicks of the finger. One of the first prototypes of a finger-controlled tablet was known as Model 035, a large white tablet that looked something like a clunky precursor to the iPad. But at the same time, the mobile phone race began to take over and Apple made an important decision to change direction, that would revolutionize phones forever. 
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Released:
Jul 30, 2020
Format:
Podcast episode

Titles in the series (100)

Essential listening for entrepreneurs, product managers and anyone working in tech today. We break down the concepts you need to know, from Product Management to Growth, Sales to Funding, we'll bring you stories that will inspire and insights that will change the way you think about product and business. Rocketship.fm, produced in partnership with Product Collective, inspires hundreds of thousands of entrepreneurs, developers, marketers, product people, and designers each month. Join us as we dive into everything from product management to growth, culture to sales and everything in between. Rocketship.fm has been featured in Forbes, Huffington Post, Inc, Entrepreneur and many more business publications as a top business podcast year after year.