Ep #208 - I'm joined by Cole McKeel, the sports business development manager for the United States Olympic & Paralympic Training Committee and head of the accompanying US Olympic & Paralympic Training Center (USOPC). In these positions, McKeel is in charge of generating outside revenue for the two training centers located in Colorado Springs, CO and Lake Placid, NY. Cole also serves as vice president of the GoEmpire Group, a full service sports agency representing professional basketball athletes in Chicago, IL.
Prior to his current role with the USOPC, McKeel worked as the marketing and media assistant as well as the diversity and inclusion champion for the USA Bobsled & Skeleton. In this role, McKeel was responsible for the company’s partnerships with BMW and Under Armour. He also developed all content for the organization’s website, usabs.com, as well as the USABS social media platforms. In addition, McKeel launched the USABS mobile application. He even worked with the Denver Broncos running game day staff operations.
We discuss his time working with the bobsled and Skeleton teams, and he shares about John Candy's role being modeled after howard Siler for the hit film Cool Runnings. Cole gets into his philosophy of total positivity and win/win attitude in all things sports and business.
Learn More About Cole McKeel:
Visit Cole McKeel's website for the Go Empire Group at: https://goempiregroup.com
Donate to help Team USA at https://teamusa.com/donate
Follow Cole McKeel's Go Empire Group on Social Media:
Facebook: https://www.facebook.com/GoEmpireGroup.DreamIt/
Instagram: https://www.instagram.com/goempiregroup/
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