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187 THE NEXT LEVEL: VALERIE GERNHAUSER Discusses CARRIE GOLDBERG - Travel & Weddings Director, Harpers Bazaar

187 THE NEXT LEVEL: VALERIE GERNHAUSER Discusses CARRIE GOLDBERG - Travel & Weddings Director, Harpers Bazaar

FromThe Wedding Biz - Behind the Scenes of the Wedding Business


187 THE NEXT LEVEL: VALERIE GERNHAUSER Discusses CARRIE GOLDBERG - Travel & Weddings Director, Harpers Bazaar

FromThe Wedding Biz - Behind the Scenes of the Wedding Business

ratings:
Length:
17 minutes
Released:
Sep 18, 2019
Format:
Podcast episode

Description

Today on The Next Level, Andy Kushner is speaking with Valerie Gernhouser, Owner of Sapphire Events. She also created Sapphire Sessions Speaking Tour, a specialized program for wedding planners and event designers. They speak this week about Carrie Goldberg, the Travel and Wedding Director at Harpers Bazaar. She oversees all things bridal, weddings, and travel for Bazaar.com. She is also responsible for content strategy and visuals for Bazaar's digital travel and wedding verticals, and editor of Bazaar's new subscription program called Bazaar Brides. Valerie chats with us about her views, in addition to Carrie’s, on redefining luxury, how it is a feeling, not about how much money you spend. She also agrees with Carrie that brides and grooms are more focused on the emotions, what makes it unique, and that it’s all about the guests enjoying themselves. This is also a conversation about millennials, the digital natives. Anything they want is at their fingertips, and they are very adept at finding it. You won't want to miss it, so tune in and enjoy the discussion. Show Highlights: [01:08] Welcome to the show Valerie, it's great to have you back! [02:28] Andy and Valerie discuss Carrie's thoughts on redefining luxury. [03:15] Valerie agrees that luxury is about how you feel. [04:10] You can't put a price on the unique experience, it only happens once in a lifetime. [04:35] People getting married seem to want to focus more on the people that are attending the wedding.  [05:12] Four-day weddings allow more opportunities to spend time with the people that attend and it gives more opportunity to wear more outfits! [07:05] Valerie says that millennials were born into this digital world and they are very adept at finding out any information they need in minutes. [08:43] They discuss that people today want events that are more personal and that are an extension of their entertainment style. [11:05] Millenials are of a mindset that things can change on a dime. Nothing is guaranteed. [11:25] They chat about Carrie's view of brides returning to the essentials and what makes it unique. [12:29] Valerie believes that there is a return to a more general consideration of people's feelings. [13:58] Brides and grooms feel a sense of empowerment because they can contribute to their own event. Follow The Wedding Biz on Social:  The Wedding Biz The Wedding Biz on Instagram: @theweddingbiz The Wedding Biz on Facebook: @theweddingbiz   Title Sponsor: This episode is sponsored by Kushner Entertainment  www.KushnerEntertainment.com   Follow Carrie Goldberg Carrie on Instagram: @harpersbazaarus or @carrielauren Email Carrie: carrielgoldberg.com Harpers Bazaar Harpers Bazaar Bride Membership   This Week's Guest Co-Host, Valerie Gernhauser owner of Sapphire Events Sapphire Events Valerie on Facebook:@sapphireeventsnola Valerie on Instagram:@sapphireevents Valerie on Twitter:@sapphireeventsNO Valerie on Pinterest@sapphireevents   Valerie's Episode on The Wedding Biz: https://theweddingbiz.com/valerie-gernhauser/
Released:
Sep 18, 2019
Format:
Podcast episode

Titles in the series (100)

The Wedding Biz features business-transforming conversations with industry icons. The only global platform of its kind to serve the business development needs of wedding and events' professionals, Andy Kushner offers an inside look into the wedding world for industry experts and bridal couples.