Hello friends. Today on Gritty, my guest is Ben O’brien, Hunting Marketing Manager at YETI Coolers and previously, the Executive Editor at Petersen’s Bowhunting. AND, something I’m excited about… Ben has launched his own podcast called, The Hunting Collective. Ben seems older to me than his young age suggests… He’s a young chap with an old soul. What I like most about Benny--he’s not afraid to speak his mind; even when it’s not popular. At the same time--Ben doesn’t think he’s got all the answers--he’s a man open to new ideas and I like that about him. Recently, Ben took a poll on Instagram. The poll asked, “should hunters get rid of the grip and grin pic?” As you can imagine, this question sparked some serious debate. And naturally, I had to ask Ben about it on the podcast. It’s okay, because Ben’s a deep thinker--he can get all philosophical on you--in a good way. He’s been some places--seen some things. He’s not naive to the broad world outside of hunting. It’s his job at YETI to make sure that hunting is represented in a positive light. In today’s modern world, we all have a voice. How do we use it? Join us as we explore this topic and more on today’s Gritty Bowmen podcast. “Never underestimate the influence of the human spirit. We are all the same in this notion: The potential for greatness lives within each of us. - Wilma Rudolph