On this episode, Adam (Janke) is joined by the Fossman himself, Adam Foss. Adam (Foss) was one of the earliest guests we ever featured on the show and a lot has changed since then. He has embarked on a new career path and the hunting media landscape has never been more dynamic. The two Adams spend most of this episode discussing how the “story” of conservation has been told over the past few decades and how we can and should use creativity to tell that story in a more resonant fashion moving forward. Adam (Foss) is doing a lot of exciting work in the conservation space, is very passionate about conservation and the role hunting plays in achieving conservation goals, and given this shared passion, the Adams have a very interesting discussion about how storytelling plays a critical role in keeping both hunting and conservation relevant in today’s media landscape. Instagram: @fossman8