Authentic approach to online marketing for small business with George Kao. George is an entrepreneur and trusted conscious marketing adviser. George shares his journey from traditional online “predatory” marketer, to his current authentic approach to online marketing and helping people through coaching and affordable online courses. He's the author of the books "Authentic Content Marketing: Build an Engaged Audience for Your Personal Brand through Integrity & Generosity", and "Joyful Productivity: A Solopreneur's Guide to Creativity & Well-Being". Henry Lopez is the host of this episode of The How of Business show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)