Your work is not for everyone. That's the point of it.

FromThe Portfolio Life with Jeff Goins

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Your work is not for everyone. That's the point of it.

FromThe Portfolio Life with Jeff Goins

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Length:

35 minutes

Released:

Apr 8, 2019

Format:

Podcast episode

Description

The point of marketing is not to convince people to buy your stuff. It’s to help you find the people who need your work. Don’t create something for everyone. Create something for someone. Full shownotes: https://goinswriter.com/not-for-everyone/

Released:

Apr 8, 2019

Format:

Podcast episode

Titles in the series (100)

Jeff Goins shares thoughts & ideas that will help you to pursue work that matters, make a difference with your art & discover your true voice!

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Embracing the Discipline to Write Your Book by The Portfolio Life with Jeff Goins
29 min listen
How to Finish Writing Your Book By Abandoning It Well: Part 3: How to Write a Book by The Portfolio Life with Jeff Goins
28 min listen
Building a Business Around Your Personal Brand by The Portfolio Life with Jeff Goins
50 min listen
3 Lessons on Becoming a Professional Writer from Tribe Conference Speakers by The Portfolio Life with Jeff Goins
33 min listen
215: Creating Atomic Habits with James Clear: There’s plenty of advice in the entrepreneurial community on habits. But what are atomic habits and how can you take the reins on creating atomic habits of your own? And why would you want to? The man to answer those questions is my friend, James... by The Portfolio Life with Jeff Goins
45 min listen
E200: Chasing Dreams and Finding Truth: Interview with Tim Grahl by The Portfolio Life with Jeff Goins
62 min listen
3 Reasons Your Writing Sucks: Learning how to be unapologetically ourselves in our writing and creative work is the first step to becoming effective at what we do. If we don’t do this, our writing will not resonate with our audience. Full... by The Portfolio Life with Jeff Goins
31 min listen
The Benefits of Taking Time Off: Interview with Bob Lotich by The Portfolio Life with Jeff Goins
39 min listen
E202: The Heart to Start Your Creative Journey with David Kadavy by The Portfolio Life with Jeff Goins
51 min listen
Finding Significance Throughout Your Career with Ken Davis by The Portfolio Life with Jeff Goins
51 min listen
Most Conferences Are a Waste of Money… Unless You Do This by The Portfolio Life with Jeff Goins
29 min listen
What to Do When You Feel Like a Fake by The Portfolio Life with Jeff Goins
31 min listen
Type Delete Type: What Writers Do (or “Why I’m Editing My Life”) by The Portfolio Life with Jeff Goins
30 min listen
PL 025 - Chad Allen Interview by The Portfolio Life with Jeff Goins
27 min listen
E197: How to Make Your Big Break with Caleb Rexius by The Portfolio Life with Jeff Goins
46 min listen
How to Know if You Should Write a Book by The Portfolio Life with Jeff Goins
29 min listen
EP210: Honoree Corder by The Portfolio Life with Jeff Goins
43 min listen
205: The Best Writing Tool There Is by The Portfolio Life with Jeff Goins
27 min listen
How to Start Writing Your Book by The Portfolio Life with Jeff Goins
36 min listen
208: The Fun Formula: Why Doing What's Fun Brings Success with Joel Comm by The Portfolio Life with Jeff Goins
40 min listen
20 Tips to Wow an Audience and Own the Stage by The Portfolio Life with Jeff Goins
37 min listen
E201:How Can I Live a Better Life? Interview with Casey Graham by The Portfolio Life with Jeff Goins
50 min listen
How to Make Your Writing Absolutely Perfect Every Time by The Portfolio Life with Jeff Goins
38 min listen
Why You Failed at That Last Goal You Set: (And How the Rule of the Quick Win Can Save You) by The Portfolio Life with Jeff Goins
29 min listen
How to Write a Bestseller (and Why That Doesn't Mean What You Think It Does) by The Portfolio Life with Jeff Goins
46 min listen
207: Finding a New Creative Path With Food with Sonja Overhiser by The Portfolio Life with Jeff Goins
47 min listen
E198: How to Sustain an Artistic Career for 25 Years: Interview with Mike Herrera by The Portfolio Life with Jeff Goins
42 min listen
Everything We Do (As Writers and Artists) is Marketing: For the longest time, I despised marketing. Couldn’t stand it. It just felt like pure dishonesty. I felt this way long before ever becoming a writer. Little did I know that just about everything I did was marketing. Full... by The Portfolio Life with Jeff Goins
54 min listen
212: How to Stand Beautiful with Chloe Howard: Have you ever been afraid to share something special about you? Our guest has, but her journey has shown her how to overcome that fear and stand beautiful in her uniqueness. Chloe Howard joins us on The Portfolio Life to talk about being born... by The Portfolio Life with Jeff Goins
27 min listen
How to Handle a Mistaken Identity by The Portfolio Life with Jeff Goins
34 min listen

More Episodes from The Portfolio Life with Jeff Goins

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The Portfolio Life Finale: Some things must end so other things may begin. In this final episode of The Portfolio Life, Jeff discusses what a portfolio life is and shares the lessons he’s learned over the course of producing the podcast. Lessons learned: Your... by The Portfolio Life with Jeff Goins
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Peak Performance Every Day: Interview with Eric Partaker: On The Portfolio Life this week, I’m chatting with Peak Performance Expert, Eric Partaker. Eric helps entrepreneurs become better leaders using behavioral science and techniques from the worlds of elite sports and the military, where peak... by The Portfolio Life with Jeff Goins
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The Artist’s Life: Interview with Elida Field: On The Portfolio Life this week, I’m talking to Elida Field, a professional artist whose work has been featured in the White House and on magazine covers. She’s currently working on her first book, Nobody Dies in Art Class. To learn more about her... by The Portfolio Life with Jeff Goins
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Am I Still Me?: The act of finding the deeper part of you that never fades may be the most important task of your life. It is certainly the best place from which to create. by The Portfolio Life with Jeff Goins
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Before You Build Your First Product, Do This: We're at the end of the 5-day Paid to Create challenge and so far, we’ve identified why we create, the importance of making money off our art, how to know what to sell, and to whom. Now, it’s time to sell. by The Portfolio Life with Jeff Goins
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3 Kinds of Creators: Which One Are You?: There are, I think, roughly three kinds of creators in this world, each with their own path. Today, I want to share with you two things. First is the three kinds of creators, and the second is the path to building an organization around your work. by The Portfolio Life with Jeff Goins
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Sell Them What They Want, Give Them What They Need: Before you figure out what you want to sell, you need to first figure out what people are willing to pay for. Your job is to create something unique, something that at first meets a felt need of a person but then, in some way, goes beyond what they... by The Portfolio Life with Jeff Goins
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More Than Passion: Getting Clear on a Business Idea: To start a business, you need more than passion. Getting paid to create really is about getting clear on what people want. Before we get into the super practical work of actually accepting money from other people, we need to get clear on what we have... by The Portfolio Life with Jeff Goins
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Get Paid to Create: Why do we create? To share a thought: an idea, a story, a paradigm. To help another person, perhaps, simply by saying something others are unwilling to say. This week, I'm hosting a free, 5-day challenge to get you to take action. My goal for you is... by The Portfolio Life with Jeff Goins
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What Words Can Do: Lately, I’ve been thinking a lot about what words can do. They can cut a person down or lift them up. They can overwhelm another with beauty or devastate their soul. I am always searching for the words that want to be said because when you find... by The Portfolio Life with Jeff Goins
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One Unexpected Outcome of Announcing My Divorce on the Internet: This past week, I shared the news of my marriage ending. This has been the hardest decision of my life, something I was nervous to talk about publicly, but how people responded more than surprised me. by The Portfolio Life with Jeff Goins
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How to Stop Being Distracted and Do What Matters: Interview with Nir Eyal: Distraction is no friend to a writer. But we all have had our dance with her before, haven't we? She is everywhere, all around us, from the devices we use to the websites we visit, to how we consume our news and media. If we are going to truly do work... by The Portfolio Life with Jeff Goins
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Taking Care of Your Creative Life in the Midst of a Pandemic: These days, I seem to be going through a personal renaissance, re-thinking who I am, what I do, and my contribution to the world. I keep running into other writers, artists, and creative professionals who seem to be struggling with the same thing:... by The Portfolio Life with Jeff Goins
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When I Became Me: Understanding the Life of an Artist as Story: Before you can create anything, you must first create yourself. The process of changing your life—of pursuing a vocation, finding a true love, even making a career transition—always begins with an understanding of who you are. But it doesn’t... by The Portfolio Life with Jeff Goins
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The 3 Stages of an Artist’s Work: Transaction, Compromise, Gift: What if the point of becoming a professional artist or writer was not what you thought it was? What if success wasn’t the ultimate goal? What if each phase of your journey, even the frustrating ones, was a necessary stage to better understand what... by The Portfolio Life with Jeff Goins
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Don't Pivot: The world is in crisis, and many people are telling you to do something new. But what if you didn’t have to do that? What if, instead of pivoting into new and exciting opportunities, we who make things considered this a call to our true work? What... by The Portfolio Life with Jeff Goins
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Everything Is a Performance: Michael Port on the Roles We Play: How do you respond to something like a pandemic? A crisis when the whole world goes upside down. What role is being required of you when you feel like the thing that you offer the world isn't even needed? In this week's episode of The Portfolio Life,... by The Portfolio Life with Jeff Goins
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Now is the Time to Give Your Greatest Gift: Is it an act of bravery to merely survive a crisis? Maybe. But if you have the potential to be remarkable, why wouldn’t you be? Now is the time to give your greatest gift to the world. by The Portfolio Life with Jeff Goins
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This Is About More Than Toilet Paper: Some Thoughts on the Coronavirus by The Portfolio Life with Jeff Goins
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No, We Actually Don’t Need You to Write a Book (The Better Book Manifesto): We don’t need more books in the world; we need better books. We don’t need another mystery novel or cancer survival story or career advice tome. We don’t need another seven steps or four laws or twelve rules for anything, really. Sorry. We just... by The Portfolio Life with Jeff Goins
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I Wrote a Book on Public Speaking and Then Became a Successful Speaker: This week, my first ghostwriting project, , comes out. This was a collaboration with Grant Baldwin, the leading expert on what it takes to build a successful speaking business. It was a lot of fun, but what I didn’t expect was how much it would make... by The Portfolio Life with Jeff Goins
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You Don’t Need More to Start: 3 Timeless Truths to Succeed: I tend to think of life as a journey these days far more than a destination. If I could summarize what I believe about almost everything in life, it would be this: Clarity comes with action. This is harder than it sounds. Do I quit my job or not? Do... by The Portfolio Life with Jeff Goins
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Why We All Need to Act More Like Artists: "Why do we need art?" In a world that seems to more and more focused on "work works," is there still a place for beauty? Do artists matter anymore? I think they do. by The Portfolio Life with Jeff Goins
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What Creativity Can Do That Nothing Else Can: There are three messages creativity can communicate, and these messages are what connect us as human beings. Which is to say, without the arts—without the ability to creatively express who we are and what we care about—we lose a bit of our... by The Portfolio Life with Jeff Goins
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222: We Are All Hyphens Now: Chase Jarvis on the Creative Calling: We are all hyphens. That's what Chase Jarvis, founder of , amazing photographer, and best-selling author of , told me in our recent conversation: we are all hyphens, and I couldn't agree more. In this episode, I have a chat with my friend, Chase... by The Portfolio Life with Jeff Goins
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Instead of Setting Goals, Tell a New Story: When it comes to achieving goals, many of us may be thinking about them the wrong way. You and I have been told that you can have everything you want in life if you work hard enough and persevere long enough. But is this really the way life works? Is... by The Portfolio Life with Jeff Goins
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What Those Winter Blues Can Teach You About True Happiness: All good stories involve dying. The often-literal death of a mentor requires the hero to grow and move on in his journey. But there is also the shedding of a character’s old identity in exchange for a new way of being. Not to mention, the loss of... by The Portfolio Life with Jeff Goins
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Discover this podcast and so much more

Your work is not for everyone. That's the point of it.

Your work is not for everyone. That's the point of it.

Description

Titles in the series (100)

More Episodes from The Portfolio Life with Jeff Goins