This week, we chat marketing video expert Justin Ross. His specialty is in creating videos for health and fitness brands and helping you to get more clients in the door and retaining those you already have. If you’re using great videos in your marketing you are probably experiencing more engagement with your brand. People want to connect with you and video is the best way to authentically connect from afar.  In this episode we cover: How to shoot your own videos The equipment you need to pull it off The different types of videos you might want to use and how to name and treat your videos on youtube to make them as findable as possible, maximizing your SEO (search engine optimization) Enjoy the show!