Life Coach is a word that you see everywhere today. But are you born a life coach or do you need to live a life of ups and downs? Well today’s guest joining on the Join Up Dots show is a lady who I first connected with several years ago, but never got a chance to properly say hello to. Which is a bit of a regret, as not only is she a truly lovely individual but is also based in this little island of ours: Yep, she is based in rainy Manchester in the United Kingdom and since working for British Telecom as a Call Centre Trainer has been on a mission. A mission to develop employees everywhere to become the best that they can be, and find happiness whilst they are doing it. And she certainly seems to now have found her thing, after as much struggle as everyone else As she says “I’d love to be able to say I’m one of those people who is so super clever, I built a successful coaching business easily. But that would be a big. Fat. Lie. I spent my first year as a coach taking every course I could get my hands on, which led to massive overwhelm. It became a patchwork quilt of information: a course on blogging, another for WordPress, another on podcasting, then copywriting. But it wasn’t cohesive. I wanted courses to help me go step-by-step so I could focus on what I loved, coaching.” And so how has she done it? How has she managed to blend her years of being an employee into someone who is crushing it, but also being totally themselves…being happy in the process? Well lets find out as we bring onto the show to start joining up dots, with the lovely Northern lass herself Jo Casey. Show Highlights During the show we discussed such weighty Subjects with Jo Casey such as: Why she is so aware of the power that comes with being different to everyone else, and by embracing that fact you will find your customers so much quicker. How looking back on the first year of her making mistake is now fine as she can see that nobody was really listening or watching what she was doing anyway. Why she is so aware that she has the opportunity to become the best boss to herself that she has ever had, and doesn’t take that fact lightly. And Lastly…….. Why it is so important to understand in life what you truly are: Artist and Entrepreneur especially when you first start building your dream business.