Apple's surprise announcement this week that it was cutting its revenue outlook for the first time in almost two decades sent shock waves around the world and even dragged down global markets. David Meyers speaks with Bloomberg's Mark Gurman about the details behind CEO Tim Cook's move and what the company can do to turn things around. FOLLOW UP Mark's latest report: Apple Priced Itself Out of Shrinking Chinese Smartphone MarketYou can follow Mark at: @markgurman---- TicToc is a daily news podcast hosted by David Meyers (@davidfmeyers), produced at Bloomberg Worldwide HQ in New York City. You can follow up with us and watch our reporting @tictoc. If you like it, be sure to rate us on iTunes, and tell your friends!