If you’ve never looked into the possibility of selling your own private label products online to build a business of your own, this is the episode for you to hear. My guest today is Paul and he built his own private label sales business from scratch - and started out with only $30. That’s right - $30. On this episode, he debunks many ideas about getting started with online sales by sharing exactly how he took each step to move from a $30 investment to thousands of dollars in sales every month. You can hear the whole thing on this episode of the podcast. Overcoming the fear and roadblocks to building your own private label business. Fear is a natural response to something you don’t understand. You wonder if you’ll have what it takes to handle the difficulties and challenges the situation may bring. But fear is also something that you can use to your advantage to motivate and drive you forward. On this episode, Paul shares how he stepped past the fear he felt by taking small, less risky steps to assure himself as he went along. It’s a smart strategy and one that worked out very well for him. You can hear the entire story on this episode of the podcast. Starting small from where you are is the key to success. There’s nothing that can really hold you back from becoming successful at private label sales if you really want to be successful. Paul’s story is a great example of that. He started out very small, with only $30 worth of product. As that began to sell he purchased more with the profits and scaled the business larger and larger over time. You don’t have to order tons of product right off the bat and Paul’s story demonstrates how true that is. You’ll get to hear Paul’s story, the steps he took all along the way to success, and where he’s come over time on this episode. You can also hear what he’s doing now to expand his business beyond Amazon, so be sure you take the time to listen. Why you need to think outside Amazon with your product sales. Amazon is a wonderful place to get started with online product sales. The FBA setup is one of the simplest and easiest ways to get started and everyone interested in product sales should at least look into it. But Amazon is not the end game - or shouldn’t be. There are many risky aspects to using Amazon that you want to consider when it comes to the long-term sustainability of your business. On this episode Scott and his guest, Paul talk about the kinds of things they’ve seen that have caused them to look outside Amazon to establish their own, entirely controllable platform for generating income for themselves. You’ll learn a lot just from this short part of their conversation. BEST ADVICE: Take it step by step to get started building your own business. As Scott wrapped up this interview with his guest, Paul he asked what one piece of advice Paul would give to people who are considering Amazon private label sales. Paul’s advice flows right out of his own experience: take it step at a time and go slowly. Nobody says you’ve got to invest tons of money or do highly risky things to get a business going. Amazon FBA makes it possible for you to start as small or as large as you are comfortable starting and to grow your efforts from there. If you wonder if it’s really possible to succeed at private label sales, you need to hear Paul’s story. He’s got a great one to tell and it will benefit you to hear it. OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to the podcast! [3:40]  How you can get into the TAS Breakthrough LIVE. [6:34] Paul’s income through e commerce and private label: how he got started. [14:34] The road toward his own products. [16:30] Paul’s first attempts in paying for his products and why he went slowly. [21:19] Why you don’t have to start with a huge order of products. [24:29] How Paul gets his traffic back after running out of products. [26:43] Paul’s efforts to add a second product: frequently bought together. [29:35] Why you need to think outside