Toto Lassally is the CEO of Speedcom Communications, established in 1996, with offices in Florida and Spain. They are one of the worlds most recognized names in communications equipment for the motorsports industry. They provide racers and teams with state of the art products and accessories. In 2005 Speedcom became the official communications equipment supplier to Grand Am and today they also supply the Creventic International 24 Hours series. Toto is an active racer and holds many victories including the 24 Hours of Dubai and Barcelona and multiple podium finishes around the world. His latest venture with veteran racer Juan Carlos Leroux, is Roux Helmets with their innovative proprietary designs for comfort and safety.