Honest Conversations: Important Questions Americans Should Ask Their Financial Advisor to Have More Productive Conversations
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About this ebook
Honest Conversations a book to help Americans have more productive conversations with their advisors to achieve financial independence. Mr. Rosenberg has been helping families and the businesses they own achieve their planning goals for over 35 years. As a product manufacturing and distribution executive, he worked directly with
Dan Rosenberg
Mr. Rosenberg is a 35-year investment industry veteran with experience in wealth management for affluent families, building products for money managers, and managing distribution teams. He is passionate about his kids, the environment, and ocean photography.
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Honest Conversations - Dan Rosenberg
INTRODUCTION
Why Write this Book?
Because retail investors are asking their Financial Advisors the wrong questions!
In a dynamic world where retail investors often grapple with uncertainties, it’s crucial they ask the right questions of their Financial Advisors. Gone are the days when affluent individuals solely relied on a Stockbroker’s recommendation to buy individual securities. Back then, brokers earned commissions from stock sales and incentives from the companies whose stocks they sold. Mutual funds were scarcely known, and ETFs were nonexistent.
Today, the investment landscape has transformed dramatically. However, not all advisors have adapted to these changes, and many clients remain unaware of the full spectrum of value their Financial Advisors can offer.
This book is born out of my profound respect for professional money managers and security analysts. Having the privilege to learn from and collaborate with some of the most esteemed and seasoned professionals in investment management, I’ve gained invaluable insights. This book aims to bridge the gap between clients and advisors, equipping investors with the knowledge to ask impactful questions and make informed decisions. It’s an essential guide for anyone looking to navigate the complex world of investments with confidence and clarity, and important for Americans striving for financial independence.
It still amazes me the hard work, diligence, and skill it takes to process the amount of information that professional analysts and money managers do every day. Their aptitude and diligence allow them to make billion-dollar decisions. In many cases, these individuals graduated top in their class from elite business or engineering schools, competed to earn an internship or entry-level position at an investment management firm, and then worked 12–15-hour days to become a Junior Analyst. They must spend another 3-5 years doing the same thing to further their career but with more pressure in a very competitive environment to become an analyst. Then, if they survive and want to continue down this career path, they have a chance to earn the role of Lead Analyst. In most cases, a Lead Analyst is only assigned 2-3 names to cover, and their reputation is on the line for every opinion they share and recommendation they make. Why? Because they must know EVERYTHING about these companies, from irregularities in the financial statement’s footnotes to the management teams to how competitive they are in the marketplace. Then, if they prove themselves, survive the competition, and earn their CFA membership, they may have the opportunity to become a Portfolio Manager responsible for managing billions of dollars.
In direct contrast to this is the Financial Advisor who has none of this training, earned none of these positions, and spends three days a week on the golf course, but he seems to have a knack
for picking securities and managing money for his clients.
After 35 years in the financial services industry (family business for almost 70), I am amazed how many clients continue to ask their financial advisor irrelevant questions like, What’s happening in the marketplace or the economy, or what do you think about a specific security?
These questions are irrelevant and counterproductive to your